By Any Other Name (2016)

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Shenango China Company — New Castle, Pennsylvania

In August 1954 the executives of the Shenango Pottery Company decided to change the name of the firm to Shenango China, Inc. The New Castle News of August 23, 1954, reported, “…the reason for the change is that the firm wishes to emphasize the fact that all the ware made by Shenango is vitrified china. “Pottery” is generally used to designate earthware and other non-vitrified china products.” Vitrified, essentially meaning “turned into glass,” indicates a process involving multiple firings that makes the china much more durable.

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More of my work can be seen here

Shenango China/Shenango Pottery

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4 responses to “By Any Other Name (2016)

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